CORPORATE & Internal comms
(for animation and writing samples, scroll below)
Annual Report Client Story
TITLE: William’s Story
CLIENT: Sun Life
RELEASE DATE: May 2024
CREDITS: Producer, Director, Editor, Videographer
PROJECT GOALS: Sun Life's 2024 featured Annual Report Cover Story and the 2024 AGM headlining video.
We shot this heartwarming tale just outside of Orlando Florida with a small crew.
Brave Campaign 2024
TITLE: Brave in Studio & Brave on the Street
CLIENT: The Salvation Army / Brave Women’s Network
RELEASE DATE: April 2024
CREDITS: Writer, Producer, Videographer, Director, Editor
PROJECT GOALS: Produced these videos to air during Brave in-person workshops and training sessions throughout 2024.
Content is geared toward at risk teenagers (girls ages 13-15).
EMPLOYEES FOR JUMPSTARt
TITLE: Employees for Jumpstart
CLIENT: Canadian Tire Corporation (Internal Comms)
RELEASE DATE: September 2022
CREDITS: Director, Producer, Editor, Videographer
PROJECT GOALS: This video was produced in order to kickstart this national fundraising campaign. Led to record signup and engagement numbers across the organisation.
“Thank You” Virtual Conference
TITLE: THANK YOU (MOWA VIRTUAL CONFERENCE)
CLIENT: Meals On Wheels America
RELEASE DATE: September 2022
CREDITS: Producer, Writer, Editor
PROJECT GOALS: The opening video to MOWA’s 2022 virtual conference for donors and corporate sponsors.
SUSTAINABILITY REPORT
TITLE: Sustainability Report
CLIENT: Sun Life Canada
RELEASE DATE: 2023
CREDITS: Producer, Writer, Editor
PROJECT GOALS: This sample video shows my approach to crafting internal and social sharing reports in teaser form. I used a combination of internally sourced still images and carefully curated stock video.
Brave Campaign
TITLE: BRAVE ON THE STREET and BRAVE WOMEN’S PANEL
CLIENT: BRAVE Women’s Ministries (Division of Salvation Army)
RELEASE DATE: January - April 2023
CREDITS: Brave on the Street: Producer, Writer, Videographer, Director, Editor
Brave Women’s Panel: Switcher, Editor, Packaging, Lighting, Production set up
PROJECT GOALS: These materials are used in educational packets across Canada. The Brave Streeters segments have been their most popular amongst clinic participants and on social media for this organisation so far.
God’s Light
TITLE: GOD’S LIGHT
CLIENT: The Salvation Army (Inspire Conference 2023)
RELEASE DATE: July 1, 2023
CREDITS: Producer, Writer, Videographer / Photographer, Director, Editor, Motion Graphics / Animation
PROJECT GOALS: To produce a celebration of The Salvation Army's history and its current successes. Premiered at Massey Hall in Toronto during the opening night of the 2023 Inspire conference.
ROUNDUP
TITLE: ROUNDUP
CLIENT: External Communications (The Salvation Army)
RELEASE DATE: Monthly (2023)
CREDITS: Writer, Editor
PROJECT GOALS: This series is part of The Salvation Army’s monthly social media fundraising push). Media formats: 1:1 and 9x16 (Facebook and Instagram)
jack ride wrap up
TITLE: WRAP UP / THANK YOU RIDERS
CLIENT: Jack.org
RELEASE DATE: Monthly (2023)
CREDITS: Producer, Videographer, Editor
PROJECT GOALS: The idea was to thank participants and donors for this annual fundraising push. This was the third annual ride to raise funds and awareness for the mental health organisation that does excellent work in the youth space.
VOLUNTEER THANK YOU
TITLE: THANK YOU FOR BEING OUR HEROES BEHIND THE SHIELD
CLIENT: External Communications (The Salvation Army)
RELEASE DATE: 2021
CREDITS: Animator, Editor, Writer
PROJECT GOALS: The idea was to thank Salvation army volunteers across the territory. Over the years, Salvation Army volunteers have been our heroes Behind the Shield. Their generous donation of time and resources, help us to provide services to those in need across Canada.
EXPLAINER
TITLE: WHAT IS HUMAN TRAFFICKING?
CLIENT: External Communications (The Salvation Army)
RELEASE DATE: 2022
CREDITS: Animator, Co-Writer, Editor
PROJECT GOALS: This video is part of The Salvation Army’s series raising awareness about modern slavery and human trafficking. It highlights the organization's efforts to combat this issue and support those affected, forming a key part of their campaign.
year in review
TITLE: YEAR IN REVIEW
CLIENT: Internal / External Communications (The Salvation Army)
RELEASE DATE: 2023
CREDITS: Animator, Editor, Co-Writer
PROJECT GOALS: Mix of green screen and motion graphics / animation work.
CORPORATE, Social & Internal Writing, Graphic Design Samples
EMAIL HER IF YOU’RE SO INCLINED —> ginabucci@gmail.com
Reach out to find out what I can bring to your organisation.